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Our Lowest Price Guarantee

Why are our prices so low?

At Sonic Direct we take great care ensuring that we supply you with only the very best products at the best prices. As a member of Europe's largest electrical retail buying group, our prices to you reflect a buying power in excess of £500m. We are also able to source fast moving high-demand products at low low prices.

In fact, we're so confident of our great prices that we back it with our no quibble Lowest Price Guarantee. If you purchase any product from us and within 7 days from the date of purchase you find the same items advertised and in stock at a lower price at a Currys, Comet or Argos store only, please contact us immediately and we will endeavour to beat it!!

Please note that the Lowest Price Guarantee only applies if, in our opinion, the following conditions are met.

1. The product must be from a Currys, Comet or Argos store (i.e. does not include website offers)
2. The two products must be identical.
3. The price must be inclusive of VAT and any additional charges (e.g. delivery).
4. The item must be brand new and not reconditioned, end of line or returned stock.
5. This must be the normal price of the item i.e. it isn't in a sale or on special offer.
6. You must provide sufficient information to enable us to verify the price ourselves.
7. Price promise only applies to goods available in the UK.

For more information please contact us.

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Sonic Direct supplies household electrical appliances and consumer electronics throughout the UK. It operates from a 30,000 sq ft site in Bradford which is the UK’s largest independent electrical megastore. The Company's mission is to be the UK’s premier destination for top brand electricals by offering outstanding value and delivering excellent customer service.

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